These animated TV commercials employ a simple 2.5D technique to create a simple but engaging neighborhood scene. I’ve created them for Member One as part of the team at Ethic Creative Works. First are a series of four five-second spots—the one above and the three below.
So far, we’ve also created a few 30-second spots in this series, including a street-level look at one family’s financial journey…
…and a closer peek at another family’s challenges during the coronavirus pandemic.
There have also been a couple of quick informational videos, like this one.
The Member One neighborhood is a fun scene to work with, and I look forward to continuing to expand this campaign.